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The Walshe Group manages all aspects of passenger representation across sales, marketing, PR, customer service, finance and administration. Our decades long GSA agreements with some of the world’s leading airlines is testament to the best-in-class performance we deliver year after year.

We understand the unique evolving needs of our airline partners and can tailor our services accordingly, from full service to solutions to complex challenges.

airline services

We have a particular strength in managing the trade distribution channel with an unmatched depth of relationship and connections across all sections of the Australia and New Zealand travel and tourism industry.

The trade distribution channel is complex and changing. We have strong relationships across all channels, and sales and marketing strategies that deliver excellent results for all our clients. We have a skilled sales team, each focused on specific airline brands, covering all market segments, meeting performance goals and supported by robust reporting and analysis. The sales teams are supported by inhouse specialists who can provide expert assistance to key trade partners where the enquiries are complex and require an accurate understanding of unique fare and product combinations utilised in the long-haul Australia/NZ markets.

Travel Trade Sales and Distribution

The local sales effort is mainly concerned with increasing premium revenue and yield. Our teams have extensive experience with airline pricing, fare filing, route performance analysis, competitor activity analysis, and using all sales analysis tools in the market to support our key market relationships. We have a skilled and networked team who can offer market and business intelligence and reporting to help your airline achieve its potential in the market.

Revenue Enhancement

We provide a range of marketing services to boost market revenue and brand profile beyond the sales and servicing function. These include trade and consumer campaigns, media buying, digital solutions, consumer research and insights, brand and creative development or strategic activations. We also offer communications and public relations services as part of our integrated marketing services. We have proven expertise in delivering excellent outcomes through the smart use of the full set of sales and marketing skills to our portfolio of high performing brands.

Marketing, Media and Public Relations

Our experienced aviation finance team can manage all aspects of local financial requirements. Through the routine requirements associated with BSP management, refunds and sales reporting to the specialist functions of taxation, cash management, governance and administration. We are an approved service provider for many airline and tourism organisations with credentials and case studies available on application.

Finance and Administration Services

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