New York City Tourism + Conventions Australia Sales Mission 2025

The sales mission was split into two tracks, targeting both luxury and the general travel trade.

Starting with the launch event for 70 agents at ACE Hotel Sydney, guests were welcomed with elements from New York City including some iced tea on arrival with Michael from Brooklyn Boy Bagels also making Egg Cream’s for agents to try on arrival to pair with his famous bagels. After presentations, guests were treated to a performance from Broadway’s Hamilton.

The sales mission continued across Australia with meetings and events in Perth, Adelaide, Brisbane, Gold Coast and Melbourne – providing both agents in attendance and New York City Members the opportunity to understand both the Australian travel landscape and what is on offer for agents and their clients when planning their next New York City visit.

the objective

the results

At The Walshe Group, we strive to provide excellent results for our partners. Whether you're looking for an airline GSA, destination marketing support or finance and administration services, we'd love to hear from you. 

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