Hawai‘i Tourism Oceania (HTO) wrapped up the second annual Meet Hawai‘i Roadshow in Melbourne last night which saw key Hawai‘i industry partners meet with over 150 MICE industry professionals across a series of events in Sydney and Melbourne.

Hawai‘i Tourism Oceania (HTO) wrapped up the second annual Meet Hawai‘i Roadshow in Melbourne last night which saw key Hawai‘i industry partners meet with over 150 MICE industry professionals across a series of events in Sydney and Melbourne. 

Literally kicking off at the University of Hawaii v University of California Berkeley college football season opener at ANZ Stadium on Saturday, exhibitors and clients enjoyed a VIP event before getting down to the serious business early this week.

Kerri Anderson, Country Manager for Hawai‘i Tourism Oceania said: ” This year we wanted to have a mix of networking and learning opportunities and Saturday’s game gave operators the chance to network with clients in a fun, relaxed environment. 

Ms Anderson said Hawaii had seen a 23.7% increase in business tourism arrivals from January to June 2016, including a big jump in the number of people travelling to Hawai‘i to take part in an incentive program.

Ms Anderson said both leisure and business tourism to Hawaii continued to grow with 333,998 Australians visiting Hawai‘i in 2015.